The information center and administrative offices of Visit Cook County have welcomed two new members to their team. Joining the administrative office team is Lily Nelson-Pedersen who has replaced Katie Krantz as the event resource coordinator. During the summer of 2015, the board of directors encouraged the creation of this position. Although you might think the event resource role was... READ MORE >
What’s the best way to advance an organization? Retreat. A board retreat that is. Many of us have heard of board retreats and in planning for the first ever Visit Cook County retreat, the work done in advance is equally as important as gathering a busy group of board members. Being a younger organization of eight years and having achieved... READ MORE >
When I woke this post-holiday morning, I knew one thing for sure— 2017 has chosen a chilly departure. I can’t help but reflect on the year knowing we have accomplished much. Early in 2017, the Visit Cook County team traveled to the annual Explore Minnesota Tourism Conference. It is always beneficial for us to gather with like-minded professionals all working... READ MORE >
As described by Malcolm Gladwell in The Tipping Point: How Little Things Can Make Big Difference, the tipping point is “the moment of critical mass, the threshold, the boiling point.” As we approach the end of October, many of us have reached our personal tipping point. We’ve seen streaming lines of traffic making their first or possibly their one-hundredth trip... READ MORE >
Our visitors travel to Cook County for many reasons. For several decades, we have been a premier vacation destination and a number of those once a year visitors seek to make northeastern Minnesota their home. Whether our visitors travel here to disconnect or to immerse themselves in art, culinary delights, a BWCAW paddle, or an athletic event, the customer experience... READ MORE >
Let’s set the record straight! As I discussed in last month’s article, our local economy is supported by over 80 percent tourism. For all the reasons we choose to live here, our visitors choose to visit. Winning awards places us on the state and national radar and bringing people here to visit is the primary goal of our organization. I’d... READ MORE >
Have you ever found yourself wondering what does Visit Cook County do? Where do they get their financial support for all this marketing? Or maybe you’ve wondered, who is this who is responsible for attracting all of these visitors to our town causing such an economic boom? Welcome to Talking Tourism, a new monthly article aimed at providing insight into... READ MORE >
