Cook County News Herald

Workshop to help businesses market their websites




Learn how to make the most of your website to promote your business and sell your product or service. Join University of Minnesota Extension Educator John Bennett for a threehour workshop, “Marketing Your Website,” from 1-4 p.m. Thursday, March 22, at Cook County Higher Education’s North Shore Campus in Grand Marais.

Explore strategies for getting your website found by customers, which can be more difficult than it seems amid the jumble of sites competing for attention. Just having a website is not enough. You need to make sure your customers can find and use your site. This three hour hands-on workshop introduces effective ways to market websites.

Topics include getting found by search engines, viral marketing and using online tools like e-newsletters to drive traffic to your site. Participants will research key words related to their business, explore how to purchase online advertising, and see examples from businesses that use social media to get noticed. The workshop will also cover ways to find and target customers online.

To sign up, email highered@northshorecampus.org or call 387- 3411 by Tuesday, March 20.



Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.